Carol Vorderman, 52, shows off her toned legs as she models summer shorts for online fashion campaign
She might be 52 years old, but Carol Vorderman certainly letting age tone down her love of the latest fashion trends.
The brunette presenter is seen showing off her enviably toned legs in a shorts suit as she models items from the 2013 high summer collection for online fashion retailer isme.com.
Mother-of-two Carol looks ready for business in the matching cream shorts and jacket, worn over a green top and accessorised with cream and tan heels and matching bag.
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Another shot shows Carol highlighting her tiny waist and hourglass figure in a pretty white sleeveless dress with a sexy keyhole detail on the neckline, teamed with nude heels.
But it's not only daytime looks that Carol works in the new campaign, as a third shot shows her getting in touch with her Saturday Night Fever side in a plunging black wide-legged jumpsuit.
Carol was announced as the new face of isme.com in February this year, and quickly increased popularity of the site with customers.
Speaking
about her decision to sign up as the new face of the site, Carol said:
'For me being in your 50s is about trying something new. You can't say
I'll do it in a few years' time, it doesn't work that way at this age,
you do it now!
'For me, age is but a number and you should dress to suit your body shape and sense of style, not your age. And maybe you should try shocking your children every now and then. Life is too short not to after all.'
Jon Owen, retail director of isme said earlier this year: 'We knew she would be popular with our customers and now here’s the proof.
As well as her fashion modelling, Carol has an eventful year ahead, after unveiling her plans to fly solo around the world.
The former Countdown presenter hopes to set off on her 29,000-mile journey next year, swapping the ITV Loose Women studio for the cockpit.
Her route will take her across Mexico, Sudan and Pakistan - mirroring the ill-fated trip that Amelia Earhart made in 1937.
Carol only started learning to fly with her 21-year-old daughter Katie in California last summer.
The brunette presenter is seen showing off her enviably toned legs in a shorts suit as she models items from the 2013 high summer collection for online fashion retailer isme.com.
Mother-of-two Carol looks ready for business in the matching cream shorts and jacket, worn over a green top and accessorised with cream and tan heels and matching bag.
Scroll down for video
Leggy lady: Carol Vorderman, 52, is seen showing
off her legs in a pair of shorts as she poses for the new isme.com
summer fashion campaign
Another shot shows Carol highlighting her tiny waist and hourglass figure in a pretty white sleeveless dress with a sexy keyhole detail on the neckline, teamed with nude heels.
But it's not only daytime looks that Carol works in the new campaign, as a third shot shows her getting in touch with her Saturday Night Fever side in a plunging black wide-legged jumpsuit.
Carol was announced as the new face of isme.com in February this year, and quickly increased popularity of the site with customers.
Summer chic: Another shot shows Carol displaying her hourglass figure in a pretty white dress
Boogie Nights: Carol channels her Saturday Night Fever side in his plunging black jumpsuit
'For me, age is but a number and you should dress to suit your body shape and sense of style, not your age. And maybe you should try shocking your children every now and then. Life is too short not to after all.'
Jon Owen, retail director of isme said earlier this year: 'We knew she would be popular with our customers and now here’s the proof.
Sticking to a style: Carol is known for her love of tight dresses, but rarely wears anything as revealing as the shorts
'It’s great to see isme.com customers responding to her so quickly.'As well as her fashion modelling, Carol has an eventful year ahead, after unveiling her plans to fly solo around the world.
The former Countdown presenter hopes to set off on her 29,000-mile journey next year, swapping the ITV Loose Women studio for the cockpit.
Her route will take her across Mexico, Sudan and Pakistan - mirroring the ill-fated trip that Amelia Earhart made in 1937.
Carol only started learning to fly with her 21-year-old daughter Katie in California last summer.
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